Fit360 Site Director

Onelife Fitness
Norfolk, VA

We're looking for a Fit360 Site Director who lives for member wins, loves coaching coaches, and knows how to turn great programming into thriving results.

What you'll do

  • Own weekly Fit360 programming—design sessions that are safe, effective, and fun
  • Grow participation and exceed monthly Fit360 goals through smart outreach and member relationships
  • Lead, mentor, and motivate a team of Fit360 Coaches (recruit, hire, train)
  • Be the go-to for Fit360: visit classes weekly, gather feedback, and spot trends
  • Champion conversions: drive trial participation (target ~70%) and ongoing participation (target ~40%)
  • Track the numbers—participation rates, leads, and follow-ups at 1, 30, and 90 days
  • Partner across the club to set goals and crush them
  • Use our tech for programming, schedules, and billing; record hours accurately
  • Uphold club standards for safety, service, and emergency procedures
  • Work a mix of early mornings, evenings, and weekends as needed

    Position Requirements

  • Excellent communication and listening skills with a friendly, upbeat vibe
  • Natural motivator who builds relationships fast and sells the value of Fit360 with confidence
  • Organized, punctual, detail-oriented, and cool under pressure
  • Proven small-group training business & sales know-how
  • Comfort with basic cash procedures and club tech tools
  • Personal training experience a plus
  • Nationally recognized PT certification and current CPR/AED

Posted 2026-07-27

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