Business Development Manager - Gloucester
AmeriCare Plus – In-Home Personal Care & Live-In Agency
Location: 4922 George Washington Memorial Hwy | Hayes, VA 23072
Position Type: Full-Time | Compensation: Competitive, DOE About Us:
AmeriCare Plus is a trusted Virginia-based in-home personal care agency proudly celebrating over 30 years of service to seniors and individuals with disabilities. We are committed to providing exceptional, compassionate care that helps our clients live safely and independently at home.
Position Overview:
We are seeking a results-driven Business Development Manager to lead community outreach, strengthen referral partnerships, and drive growth across our service region. The ideal candidate will be passionate about connecting clients and families with quality care solutions while expanding our agency’s presence and reputation in the community. Responsible for overseeing daily operations, managing staff, ensuring compliance, and maintaining the highest standards of care and client satisfaction. Key Responsibilities:
- Develop and implement strategic marketing and outreach plans to promote AmeriCare Plus services
- Build and maintain strong relationships with referral sources, including hospitals, rehabilitation centers, physicians, discharge planners, and community organizations
- Represent the agency at networking events, health fairs, and professional associations
- Collaborate with the Staffing Coordinator and upper management team to meet growth and client admission goals and expectations
- Track and analyze referral data and marketing performance metrics
- Support public relations initiatives, community education efforts, and digital marketing campaigns
- Manage daily operations of the personal care agency
- Recruit, hire, train, and supervise caregivers and office staff
- Ensure compliance with state and federal regulations
- Knowledge of Eligibility verification and obtaining authorizations
- Develop and update care plans with the RN, clients, and families
- Handle payroll, billing, reporting, and administrative tasks
- Proven experience in business development, healthcare marketing, or community relations (home care or healthcare experience preferred)
- Strong communication, presentation, and relationship-building skills
- Self-motivated and goal-oriented with the ability to work independently and as part of a larger team
- Knowledge of local healthcare systems and referral networks
- Competitive compensation and benefits package
- Supportive, mission and values-driven team environment
- Growth and leadership opportunities
- Recognized as a Great Place to Work for four consecutive years
Join a company where compassion meets opportunity. Make a meaningful impact on the lives of clients, caregivers, and the community.
Apply here or online at:
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