Marketing Traffic Coordinator

MARKETING TRAFFIC COORDINATOR

Maymont is a 100-acre historic estate and park, located in Richmond, Virginia, with many unique experiences for all to enjoy, including the historic Maymont Mansion, The Robins Nature Center, arboretum, formal gardens, and habitats for native Virginia wildlife and farm animals. Since 1975, Maymont has been maintained and operated by the nonprofit Maymont Foundation, committed to creating experiences that delight, educate and inspire its guests.

The Maymont Foundation is seeking a Marketing Traffic Coordinator who is responsible for providing planning, production and administrative support for a variety of marketing initiatives and campaigns, with the goal of expanding audiences of guests, members and donors. This role is essential in ensuring the smooth flow of marketing projects, campaigns, and creative assets that support our nonprofit's outreach and fundraising efforts. The ideal candidate will be passionate about our cause and excel at managing multiple projects simultaneously while maintaining high standards of quality. This position reports to the Senior Manager of Brand & Creative Marketing.

Essential Functions:

• Project Coordination & Workflow Management - Manages the flow of marketing projects from concept development through completion, ensuring deadlines are met; Maintains project timelines, status updates, and deliverable tracking systems; Schedules and facilitates project kickoff meetings, reviews and approvals
• Maintains, communicates milestones and tracks deadlines for content planning calendar for all communications initiatives, including events, educational and cultural programs, and donor communications/solicitations; Marketing channels include website content, email, social media, signage, advertising, press releases/earned media, constituent communications, and other branding and marketing collateral
• Assists with planning and tracking of annual marketing budget and invoicing processes
• Helps to manage relationships with external partners and vendors, such as printers, media representatives, etc.
• Tracks marketing metrics and collaborates with team members to produce campaign reports and analysis
• Provides on-site support (marketing communications or other duties) at special events, typically held on nights or weekends
• Supports marketing team with creation of email and other digital content, as needed
• Assists with other duties and tasks as assigned

Competencies:

• Exceptional written, verbal and interpersonal skills
• Experience using project management and ticketing platforms
• Proficiency with Microsoft Office applications, desktop publishing and Adobe Creative Suite
• Experience with WordPress, Asana, MailChimp and/or Sprout Social preferred
• Understanding of basic graphic design principles preferred
• Skilled writer capable of preparing and reviewing effective, creative and professional copy for various publications and media
• Detail-oriented self-starter with a high level of motivation and initiative, good judgement and a positive attitude
• Ability to multi-task, meet deadlines and manage multiple projects
• Must be a team player who is flexible and able to work collaboratively and cross-departmentally with confidential information
• Ability to pass a background check
• Valid driver's license required with reliable transportation to and from Maymont

Education and Experience:

• Bachelor's Degree preferred - in communications, journalism, business or other related field
• 1-2 years of experience in a marketing or communications role, preferably with non-profit, arts related or cultural institutions, or at a marketing agency
• Working knowledge of Maymont and the greater Richmond region

Physical Demands:

• Frequent sitting, standing, walking and talking for extended periods
• Frequent climbing, bending, stooping and lifting up to 50 pounds
• Ability to work inside and outside in all weather conditions
• Ability to respond to needs and be on site for occasional nights and weekends
• Specific vision abilities required by the job include close vision, distance vision, depth perception and the ability to adjust focus

This position offers a comprehensive benefits package, including paid-time-off and health, dental, vision, disability and life insurance.

FLSA Status: Full-Time, Exempt

This position description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to follow any other job-related instructions and perform other job-related duties. This document does not create an employment contract, implied or otherwise, other than an "at-will" employment relationship.

All requirements are subject to possible modification to reasonably accommodate individuals with disabilities.

Maymont Foundation is committed to creating a diverse environment and is proud to be an equal opportunity employer.

** Ability to pass a background check needed