Integrated Marketing Manager

Are you a visionary who turns big brand ambition into seamless, cross-channel execution? We are seeking an action-oriented leader to connect strategy and performance across the full consumer journey. If you have 5-8+ years of experience leading multi-channel campaigns and a passion for brand building, join us to drive growth and champion brand consistency. Apply today and schedule a time to talk with your recruiter.

salary: $38 - $42 per hour
shift: First
work hours: 8 AM - 5 PM
education: Bachelors

Responsibilities

• Develop and execute annual and campaign-based integrated marketing plans that bring the Company's brand and product portfolio to life across paid, owned, and earned channels.

• Partner with creative, media, digital, PR, trade, and sales teams to ensure a unified brand presence and seamless consumer journey.

• Lead cross-functional collaboration between brand, product, and channel marketing to align storytelling, launch timing, and go-to-market strategy.

• Manage agency relationships and internal partners to deliver best-in-class campaigns – on time, on brand, and on budget.

• Translate consumer insights and category trends into actionable creative briefs and measurable campaign plans.

• Oversee campaign performance analysis, driving optimization across digital, retail, and partner channels.

• Champion brand consistency, ensuring company tone, visuals, and promise of “outdoor living perfected” are reflected in every touchpoint.

• Support the evolution of marketing technology, content strategy, and CRM to deepen consumer engagement and loyalty.

• Present campaign results and insights to senior leadership and cross-functional partners.

• Bachelor’s degree in Marketing, Business, Communications, or related field; MBA or advanced degree preferred. As well as 5-8+ years of experience in brand or integrated marketing within consumer goods or related industries.

Skills

• Vendor Management
• Materials Management
• Business operations
• Creativity
• Marketing Research (2 years of experience is required)
• Marketing (4 years of experience is required)
• Media (4 years of experience is required)
• CREATIVE MARKETING
• interactive marketing
• Direct Marketing
• Brand Management (5 years of experience is required)
• CRM (3 years of experience is required)

Qualifications

• Years of experience: 6 years
• Experience level: Manager

Randstad is a world leader in matching great people with great companies. Our experienced agents will listen carefully to your employment needs and then work diligently to match your skills and qualifications to the right job and company. Whether you're looking for temporary, temporary-to-permanent or permanent opportunities, no one works harder for you than Randstad.

Equal Opportunity Employer: Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

At Randstad, we welcome people of all abilities and want to ensure that our hiring and interview process meets the needs of all applicants. If you require a reasonable accommodation to make your application or interview experience a great one, please contact [email protected].

Pay offered to a successful candidate will be based on several factors including the candidate's education, work experience, work location, specific job duties, certifications, etc. In addition, Randstad offers a comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility).

This posting is open for thirty (30) days.