Partner Marketing Manager

Who are we?

Equinix is the world’s digital infrastructure company®, shortening the path to connectivity to enable the innovations that enrich our work, life and planet.

A place where bold ideas are welcomed, human connection is valued, and everyone has the opportunity to shape their future.

A career at Equinix means being at the center of shaping what comes next and amplifying customer value through innovation and impact. You’ll work across teams, influence key decisions, and help shape the path forward. You’ll find belonging, purpose, and a team that welcomes you—because when you feel valued, you’re empowered to do your best work.

The Manager, Global Partner Experience & Engagement role will contribute to the overall partner engagement strategy and deliver content, storytelling and tactics required to increase engagement with Equinix partners globally. The role will collaborate closely with the regional Partner Sales & Programs teams, as well as the Partner Enablement, Customer Communications, Digital and Product Marketing teams to ensure a fully integrated Partner Engagement plan. The role requires a high energy individual with a flair for storytelling, a strong ability to translate customer needs into partner opportunities, strong writing skills, combined with a propensity for impactful actions. If you love delighting your internal stakeholders and partners, this is the role for you!

Responsibilities
• Partner Communications: Contribute the “To-Partner” communications strategy globally, execute activities from start-to-finish; continually keeping the program refreshed while incorporating key metrics to deliver maximum impact. Collaborate closely with cross-functional stakeholders to build out an annual content calendar and ensure content resonates with all regions. Partner with the Digital and Operations teams to execute multi-touch communication campaigns, including webinars, bulletin newsletters, emails, social media & retargeting tactics.
• Communications execution: Draft all partner facing communications such as quarterly webinars, monthly partner bulletins, partner email blasts, LinkedIn Showcase Page posts while also creating unique partner-facing assets such as, landing page content, partner PowerPoints, partner blogs. Be an advocate for partners internally ensuring various sales intranet sites and other areas have a voice-of-the-partner . Own partner communications around engagement efforts such as the annual partner survey, partner executive forum, partner tools.
• Lead Partner Storytelling: Work with Partner Sales, Marketing & Program leadership in each region to regularly update the Equinix partner proposition and build accompanying slides or infographics to arm leaders with talking points for partners. Provide quarterly partner highlights to the PR team for executive speaking opportunities. Provide content guidance for regional in-person partner events.
• Quarterly Reporting: Collaborate with partner marketing ops who will deliver performance data to package up and equip regional partner marketing leaders on a quarterly basis with a partner engagement summary and results. areas for improvements and adjust as necessary.
• Content Development: Via inputs from internal teams as well as partners, build compelling content roadmap and work with the necessary teams to build out assets that help partners to execute at scale to drive demand in the market.
• Cross-functional collaboration: Partner closely with Regional Marketing and Sales, Partner Programs, Product and Solution Marketing, Sales Enablement, Customer Communications, and Segment Marketing teams.
• Voice of the Partner: Represent partners across various initiatives such as corporate initiatives, product launches, M&A, crisis response.
• Budget and Agency Management: Oversee required budget and agency(ies) needed to build partner content and campaigns.
Core Competencies
• Communication: Clear and concise written communication tailored for internal and partner-facing outputs with Demonstrable results driving execution for one or more of these: Multi-Touch/Systematic Global Partner Communications. Power user of generative AI tools preferred.
• Organization: Highly structured and dependable; skilled at managing deadlines and coordinating cross-functionally across multiple teams and workstreams in a fast-paced environment
• Data-oriented approach: analytical mindset with the ability to interpret data and derive insights
• Collaboration: Works well with multiple stakeholders and adapts to changing priorities. Known to be a great collaborator and an influencer and knows when to pivot from inputs to decisions to actions. A person with the ability to create and nurture a strong internal network of subject-matter-experts to help craft messaging and guide content creation.
• Adaptable: Able to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively
• Problem Solving · Uses existing procedures to solve standard problems; analyzes information and standard practices to make judgments Impact
• Executive presence: Comfortable working with, and presenting to, all levels in an org and able to represent and articulate partners needs within Equinix
Specific Skills
• Content Drafting: Capable of drafting clear, concise copy for marketing assets with specific knowledge of partner-types and sales enablement tools to support MDF Program execution.
• Competitive & Market Research: Ability to gather and synthesize publicly available information and internal data
• Sales/Partner Enablement: Create tools and content that improve channel sales and partner understanding and impact
• Budget/Agency Management: Proficient in managing global budgets and agency relationships
• Tools Proficiency: Familiarity with Salesforce, PowerPoint, Smartsheet, Excel and tools enabling communications such as ON24, Poppulo and Campaign Automation tools
Qualifications
• Bachelor’s degree preferred
• 5+ years’ experience in Tech Channel Marketing preferred
• Demonstrated experience with global channel ecosystem; VAR, MSP, GSI, NSP and Distribution

The targeted pay range for this position in the following location is / locations are:

United States - Dallas Infomart Office DAI : 118,000 - 176,000 USD / Annual

United States - Ashburn Office AEO : 130,000 - 194,000 USD / Annual

Our pay ranges reflect the minimum and maximum target for new hire pay for the full-time position determined by role, level, and location. The pay range shown is based on our compensation structure in place at the time of posting and may be updated periodically based on business needs. Individual pay is based on additional factors including job-related skills, experience, and relevant education and/or training.

The targeted pay range listed reflects the base pay only and does not include bonus, equity, or benefits. Employees are eligible for bonus, and equity may be offered depending on the position.

The targeted pay range for this position in the following location is / locations are:

United States - Ashburn Office AEO : 130,000 - 194,000 USD / Annual

United States - Dallas Infomart Office DAI : 118,000 - 176,000 USD / Annual

Our pay ranges reflect the minimum and maximum target for new hire pay for the full-time position determined by role, level, and location. The pay range shown is based on our compensation structure in place at the time of posting and may be updated periodically based on business needs. Individual pay is based on additional factors including job-related skills, experience, and relevant education and/or training.

The targeted pay range listed reflects the base pay only and does not include bonus, equity, or benefits. Employees are eligible for bonus, and equity may be offered depending on the position.

Equinix Benefits

As an employee, you become important to Equinix’s success. We ensure all your benefits are in line with our core values: competitive, inclusive, sustainable, connected and efficient. We keep them competitive within the current marketplace to ensure we’re providing you with the best package possible. So, wherever you are in your career and life, you’ll be able to enhance your experience and bring your whole self to work.

Employee Assistance Program : An Employee Assistance program is available to all employees.

US Benefits: - Insurance: You may enroll in health, life, disability and voluntary plans that are designed for you and your eligible family members. - Retirement: You and Equinix may contribute to a retirement plan to help you plan for your financial future. - Paid Time Off (PTO) and Paid Holidays: You will receive an accrued amount of PTO each pay period along with various paid holidays for you to rest and recharge. Eligibility requirements apply to some benefits. Benefits are subject to change and may be subject to specific plan or program terms.

Equinix is committed to ensuring that our employment process is open to all individuals, including those with a disability. If you are a qualified candidate and need assistance or an accommodation, please let us know by completing this form .

Equinix is an Equal Employment Opportunity and, in the U.S., an Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to unlawful consideration of race, color, religion, creed, national or ethnic origin, ancestry, place of birth, citizenship, sex, pregnancy / childbirth or related medical conditions, sexual orientation, gender identity or expression, marital or domestic partnership status, age, veteran or military status, physical or mental disability, medical condition, genetic information, political / organizational affiliation, status as a victim or family member of a victim of crime or abuse, or any other status protected by applicable law.