Director, Hotel Level Marketing - Portfolio Strategy
***This role is based at one of our corporate offices in McLean, VA, Dallas, TX, or Remote (in the U.S.)***
This is your chance to be part of an in-house Commercial Services team that propels Hilton's sales, revenue management, call center, and analytics functions! As Director of Portfolio Strategy, you will lead strategic marketing initiatives that support Hilton hotels and key stakeholders across the U.S. and Canada. Reporting to the Senior Director of HLM-Portfolio Strategy, you will serve as a critical member of the Hotel Level Marketing team, driving accountability and alignment across property-level and above-property marketing leaders. In this role, you will optimize marketing execution and foster collaboration with internal partners to elevate Hilton's brand narrative. You will champion Hotel Level Marketing efforts, ensuring they are effectively communicated to external stakeholders and aligned with Hilton's broader portfolio goals.
HOW WE WILL SUPPORT YOU
Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:
- Go Hilton travel program: 110 nights of discounted travel with room rates as low as $40/night
- Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
- Paid parental leave for eligible Team Members, including partners and adoptive parents
- Mental health resources including free counseling through our Employee Assistance Program
- Paid Time Off (PTO)
- Learn more about the rest of our benefits
At Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate.
**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.
HOW YOU WILL MAKE AN IMPACT
Your role is important and below are some of the fundamental job duties that make your work unique.
What your day-to-day will be like:
- Bring a strategic marketing voice to the Hilton's commercial teams, complementing that of Revenue Management and Sales.
- Create awareness across the Marketing organization to region / hotel-specific business needs and create links between internal marketing teams.
- Ensure understanding between enterprise and hotel marketing activity; providing guidance to a portfolio of hotels to improve efforts.
How you will collaborate with others:
- Collaborate with AVPs, Hotels, Management Companies, Ownership groups, and regional teams to identify areas of opportunity to grow digital performance for an identified portfolio of hotels.
- Coordinate closely with Hilton Management Services (HMS) to ensure smooth handoff and ramp of new openings within the identified support region.
- Create a collaborative team environment among the Portfolio Strategy team through training opportunities, new tools, and best practices sharing.
What deliverables you will take ownership of:
- Identify strategic opportunities to improve commercial performance within an identified portfolio of hotels.
- Champion the Hotel Level Marketing perspective across internal workflows, ensuring that property-level insights and priorities are consistently represented in cross-functional planning, decision-making, and execution. Act as a strategic connector between hotel teams and corporate functions to drive alignment, elevate local marketing needs, and enhance enterprise-wide initiatives.
- Engage and support an agile team culture.
WHY YOU'LL BE A GREAT FIT
You have these minimum qualifications:
- Ten (10) years professional experience
- Eight (8) years of strategic marketing experience
- Five (5) years of experience managing direct reports
- Experience collaborating across a matrixed team environment
- Travel 30%
It would be useful if you have:
- Hospitality and hotel marketing experience
- Large-scale change management experience
WHAT IT IS LIKE WORKING FOR HILTON
Hilton, the #1 World's Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands . Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World’s Best Workplaces. Check out the Hilton Careers blog and Instagram to learn more about what it’s like to be on Team Hilton!
We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law. Please contact us if you require an accommodation during the application process.
Hilton offers its eligible team members a comprehensive benefits package including medical and prescription drug coverage, dental coverage, vision coverage, life insurance, short-and long-term disability insurance, access to our employee stock purchase plan (ESPP) where you can purchase Hilton shares at a 15 percent discount, a 401(k) savings plan, 20 days of paid time off accruing over your first year of employment and increasing up to 25 days after completing one year of full employment, up to 12 weeks of paid leave for birth parents and 4 weeks for non-birth parents, 10 paid holidays and 2 floating holidays throughout the year, up to 5 bereavement days, flexible spending accounts, a health savings account, an employee assistance program, access to a care coordination program (“Wellthy”), a legal services program, an educational assistance program, adoption assistance, a backup childcare program, pre-tax commuter benefit and our travel discount. The annual salary range for this role is $110,000 - $175,000 and is determined based on applicable and specialized experience and location. Subject to plan terms and conditions, you will be eligible to participate in the Hilton Annual Incentive (Bonus) Plan, and the Company's long-term incentive plan, consistent with other team members at the same level and/or position within the Company. #LI-REMOTE
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