Fit360 Site Director (Virginia Beach)
We’re looking for a Fit360 Site Director who lives for member wins, loves coaching coaches, and knows how to turn great programming into thriving results.
What you'll do
- Own weekly Fit360 programming—design sessions that are safe, effective, and fun
- Grow participation and exceed monthly Fit360 goals through smart outreach and member relationships
- Lead, mentor, and motivate a team of Fit360 Coaches (recruit, hire, train)
- Be the go-to for Fit360: visit classes weekly, gather feedback, and spot trends
- Champion conversions: drive trial participation (target ~70%) and ongoing participation (target ~40%)
- Track the numbers—participation rates, leads, and follow-ups at 1, 30, and 90 days
- Partner across the club to set goals and crush them
- Use our tech for programming, schedules, and billing; record hours accurately
- Uphold club standards for safety, service, and emergency procedures
Work a mix of early mornings, evenings, and weekends as needed
Position Requirements
- Excellent communication and listening skills with a friendly, upbeat vibe
- Natural motivator who builds relationships fast and sells the value of Fit360 with confidence
- Organized, punctual, detail-oriented, and cool under pressure
- Proven small-group training business & sales know-how
- Comfort with basic cash procedures and club tech tools
- Personal training experience a plus
- Nationally recognized PT certification and current CPR/AED
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