Manager, Digital & Email Marketing
Job Description
Job Description
Manager, Digital & Email Marketing
Full-Time ∙ Exempt-Salaried ∙ Remote
Are you ready to transform your career into a powerful catalyst for change? For almost 30 years, ZERO Prostate Cancer (ZERO) has been at the forefront of the battle against prostate cancer, providing essential support to patients and families touched by this disease. ZERO is the nation’s leading prostate cancer organization and the number one provider of prostate cancer resources, programs, and services. We are on a mission to improve and save lives from prostate cancer through advocacy, awareness, education, and support.
Consistently recognized as one of the Best Nonprofits to Work for by the Nonprofit Times, we take pride in our unwavering commitment to our team and community. Our culture is founded on the principles of growth, inclusivity, and camaraderie, which we uphold with passion and purpose. Our vision is a world where prostate cancer detection is early, support is unwavering, and care is accessible to all. When you join ZERO, you become part of an extraordinary community with strong core values, where each individual motivates and inspires one another, advancing your career while making a meaningful impact in the fight against prostate cancer. Seize this opportunity to be more than just an employee—become an essential part of a movement that truly matters!
Job Summary:
ZERO Prostate Cancer is seeking a strategic and data-driven Manager, Digital & Email Marketing to lead the planning, execution, and optimization of our email marketing program. This role will also support our website and collaboration with our agency partners on broader digital marketing initiatives. This role is essential in building meaningful relationships with constituents, driving fundraising and event participation, and elevating awareness of ZERO’s mission and programs.
The ideal candidate is a skilled communicator and project manager with hands-on experience in segmentation, A/B testing, automation, digital marketing and performance tracking. You’ll partner cross-functionally with development, programs, communications, and digital teams to craft compelling campaigns that inspire action, tell impactful stories, and deliver results.
Key Duties & Responsibilities:
- Develop and manage ZERO’s organization-wide email and digital marketing calendar, ensuring alignment with strategic goals across fundraising, events, programs, advocacy, and awareness campaigns.
- Build and execute email and digital marketing campaigns from end to end, including content planning, segmentation, A/B testing, automation, deployment, and performance reporting.
- Collaborate with teams across the organization to translate their goals into engaging email campaigns with clear calls to action.
- Partner with the Development team to support revenue-generating initiatives, including Peer-to-Peer campaigns, Giving Days, Endurance Events, and Annual Appeals.
- Support the Run/Walk, Peaks, Fundraise You Own Way and Endurance events teams with email series that drive registration, engagement, fundraising, and retention.
- Support broader digital marketing efforts, including website updates, paid digital campaigns, SEO, and analytics in partnership with agency partners and internal teams.
- Manage and grow email segmentation and personalization strategies to improve open and click-through rates, user journeys, and conversions.
- Continuously optimize subject lines, copy, design, and send times using A/B and multivariate testing.
- Monitor deliverability, maintain list health, and enforce best practices for CAN-SPAM compliance and privacy regulations.
- Track, analyze, and report on campaign performance, uncovering insights and recommending improvements.
- Work with marketing, communications and creative teams to ensure consistency in voice, visuals, and branding across email communications.
- Stay current with email and digital marketing trends, tools, and nonprofit best practices.
Qualifications:
- 4+ years of experience in email marketing, preferably in a nonprofit, cause-based, or healthcare-related environment.
- Proven ability to manage high-volume, high-impact email campaigns with multiple stakeholders.
- Hand-on experience with CRM and email marketing platforms, particularly Blackbaud solutions Luminate Online and Raiser’s Edge NXT preferred (Salesforce or similar tools a plus).
- Strong understanding of segmentation, automation, A/B testing, and analytics.
- Experience with website content management systems (CMS), digital advertising platforms (Google Ads, Meta, LinkedIn), and working with or overseeing external agency partners.
- Ability to develop and execute integrated multi-channel campaigns that combine email, digital advertising, social media, and web initiatives.
- Exceptional writing, editing, and proofreading skills, with a keen eye for clarity, storytelling, and action-oriented messaging.
- Comfort with basic HTML and responsive email design principles is a plus.
- Highly organized, detail-oriented, and able to manage multiple projects and deadlines.
- Analytical and data-driven, able to interpret performance metrics and translate insights into actionable strategies.
- Collaborative spirit with excellent interpersonal skills and a passion for mission-driven work.
Physical Requirements:
- Constant use of a computer and other office productivity equipment, such as computer printer, calculator, and copier.
- The position requires a professional, quiet working environment free from background noise and interruptions, conducive to providing high-quality phone support to participants, donors, and stakeholders.
- Prolonged periods of a stationary position at least 50% of the time.
- The ability to recognize details at close range for extended periods of time.
- The ability to communicate information and ideas so others will understand. Must be able to exchange accurate information in these situations.
One of many reasons to join the ZERO team is because we offer great benefits!
- Flexible (Unlimited) PTO, upon completion of probationary period
- 403(b) retirement plan matching
- Employer paid benefits include: Medical, Dental, Vision, Short-Term Disability, & Long-Term Disability insurance
- FSA/HSA
This role will report directly to the Senior Web Administrator and will work closely to support ZERO’s mission to improve and save lives from prostate cancer through advocacy, education, awareness, and support.
This position is based remotely. Candidates may live in any area within the United States, but nationwide travel will be required approximately 25% of the time.
ZERO Prostate Cancer is an equal opportunity employer and is committed to creating an inclusive work environment for all employees. We encourage BIPOC, Veterans, individuals with Disabilities, and those affected by prostate cancer to apply. Applicants must be authorized to work in the United States.
If you require reasonable accommodation to complete the application, interview, or any pre-employment testing or otherwise participate in the employee selection process, please direct your inquiries to [email protected].
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