Executive Director

Phoenix Senior Living
Midlothian, VA

Job Description

Job Description

Description:

The Pearl at Watkins Centre is seeking an Executive Director to join their team!

RELATIONSHIP

The Executive Director reports directly to the Director of Operations and /Sr. ED.

PURPOSE

The Executive Director is responsible for hands on operations execution at the community level. The Executive Director responsibilities include the profit and loss, financial performance, leadership of employees, and resident and family satisfaction. He/she also manages the community based on Phoenix policies, procedures and guidelines and is fully knowledgeable of all state and federal regulations, guidelines and reporting pertinent to the day-to-day operation. Additionally, a key component of this position is the ownership of the Sales & marketing process to ensure maximization of revenue and our market position.

PRINCIPLE DUTIES AND RESPONSIBILITIES

COMPLIANCE/SAFETY

  • Adheres to and enforces OSHA regulations and safety procedures
  • Practices safety procedures at all times including Personal Protective Equipment (PPE), fire
  • extinguishers, MSDA (Material Safety Data Sheets) / SDA (Safety Data Sheet), and Lockout Tag out procedures
  • Reviews all incident reports; ensures corrective actions are in place in a timely manner
  • Maintains full compliance with all laws and regulations regarding the operation of an assisted living facility
  • Secures the community’s license and posts it in accordance with regulations
  • Maintains compliance with fire drills and disaster plans
  • Investigates, monitors, and reviews work-related injuries

FINANCIAL MANAGEMENT

  • Reviews and interprets monthly financial reports and provides explanation of budget variances to management
  • Shares results of monthly financial reports with department heads. Counsels individual managers on department budget variances as needed
  • Submits proposed annual budget to management and partnership
  • Educates department heads to consistently meet budgetary guidelines
  • Assures that all department heads consistently meet budget guidelines
  • Assures that opportunities to generate revenue are maximized
  • Assures that all opportunities to generate ancillary revenue are fully maximized
  • Oversees the administration of payroll and processing accounts payable
  • Consistently looks for and researches opportunities to maximize revenue
  • Ensures accounts receivable are collected on a timely basis
  • Initiates actions that will maintain operations within established budget

ORGANIZATION / PRIORITIZATION

  • Demonstrates effective time management and organization skills and has the ability to multitask
  • Effectively communicates priorities

SALES/MARKETING

  • Demonstrates proficiency in generating leads and closing sales
  • Plans, implements, and evaluates a rent-up and occupancy strategy
  • Demonstrates ability to represent the community in a wide variety of public settings, including but not limited to making presentations to large groups and meeting community professional and government leaders
  • Works to position the community as a “good neighbor” by opening the community for use by outside groups and organizations
  • Provides assistance to the Community Engagement Director with particular attention to the medical, legal, financial, and business communities who may influence the senior market
  • Ensures the community has an effective external business development strategy in place, with clear accountabilities assigned, is able to articulate results and adjust plan accordingly to maximize referral leads and move-ins
  • Holds DCR and other community leaders accountable for predetermined number of quality visits and establishes appropriate referral sources, resulting in move-ins from referrals.

Requirements:

EDUCATION/EXPERIENCE/LICENSURE - CERTIFICATION

  • Education: Bachelor’s degree in Business Administration, Human Resources Administration, Gerontology or other course of study that relates to service to the elderly, preferred.
  • 2 – 5 years prior General Manager/Administrator experience preferred, or 5 – 10 years Senior Living, Hospitality, Skilled Nursing with 5 of those years at the management level.

LICENSE:

  • Valid driver’s license
  • Valid license to operate an assisted living facility, if mandated by the State in which the community is located.

PHYSICAL REQUIREMENTS

In an 8 hour workday, associate may stand / walk:

Hours at one time: 2 - 4

Total hours/ day: 4 – 6

In an 8 hour workday, associate may sit:

Hours at one time: 2 - 4

Total hours/ day: 4 – 6

In an 8 hour workday, associate may drive:

30-60 minutes, 1 - 2 times a week

Associate will support / assist: (Maximum lbs)

Frequency: 50 lbs

Occasionally: 150 lbs

Associate will lift / carry (Maximum lbs)

Frequency: 40 lbs

Occasionally: 70 lbs

Height of lift: 3 – 4 feet

Distance of carry: 30 yards

Associate will use hands for repetitive:

Simple grasping, pushing, and pulling, fine manipulation

Associate should be able to:

Bend: Occasionally

Squat: Occasionally

Kneel: Occasionally

Climb:Frequently

Reach:Occasionally, 3 feet

Posted 2026-05-29

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