Sales & Lifestyle Consultant - Everleigh Short Pump

Greystar
Henrico, VA

ABOUT GREYSTAR

Greystar is a leading, fully integrated global real estate platform offering expertise in property management, investment management, development, and construction services in institutional-quality rental housing. Headquartered in Charleston, South Carolina, Greystar manages and operates over $300 billion of real estate in more than 250 markets globally with offices throughout North America, Europe, South America, and the Asia-Pacific region. Greystar is the largest operator of apartments in the United States, managing over 1,000,000 units/beds globally. Across its platforms, Greystar has nearly $79 billion of assets under management, including over $35 billion of development assets and over $30 billion of regulatory assets under management. Greystar was founded by Bob Faith in 1993 to become a provider of world-class service in the rental residential real estate business. To learn more, visit .


JOB DESCRIPTION SUMMARY

*The schedule for this team member is Tuesday - Saturday.

The Sales & Lifestyle Consultant is responsible for achieving the community’s occupancy, revenue, and resident retention goals through a combination of sales, marketing, leasing, and lifestyle programming. This hybrid role executes the full sales cycle—from prospecting, touring, and move-ins to renewals—while also creating, coordinating, and implementing engaging social, wellness, and cultural activities that enhance the resident experience. By blending strong relationship-building skills with creative event planning, the Sales & Lifestyle Consultant plays a key role in both attracting new residents and ensuring long-term satisfaction for current residents.

JOB DESCRIPTION

Sales & Leasing:
• Perform all sales activities to achieve occupancy and revenue goals, including greeting and qualifying prospects, conducting property tours, and showcasing apartment homes.
• Manage the leasing process: process applications, conduct screenings, prepare leases and move-in packages, and coordinate smooth move-ins.
• Maintain up-to-date prospect data in CRM systems (Entrata, Hyly), track leasing activities, and document all follow-up communications.
• Monitor market conditions and competitor offerings; assist in developing marketing strategies, specials, and outreach programs.
• Execute prospect follow-up through calls, emails, thank-you notes, and creative delivery items to convert leads to leases.
• Ensure show units, amenities, and tour paths meet company standards for cleanliness, presentation, and appeal.
• Support the lease renewal process, including sending renewal notices, meeting with residents, and finalizing renewal documents.

Lifestyle & Resident Engagement:
• Plan, coordinate, and execute a variety of daily social, cultural, and wellness activities and events (2–5 per day, 7 days a week), including setup, breakdown, and procurement of necessary supplies.
• Maintain a monthly event calendar, community newsletter, and marketing materials for activities.
• Create resident profiles to tailor events to community interests; coordinate and manage a resident volunteer program.
• Photograph events and residents for marketing use across print and digital platforms.
• Build partnerships with local businesses and organizations to enhance programming, secure sponsorships, and add value to resident experiences.
• Arrange and manage transportation for off-site excursions (if applicable).
• Maintain confidentiality and foster positive relationships with all residents.

Move-In Experience & New Resident Support
• Welcome and assist residents on move-in day, delivering welcome gifts and ensuring a positive transition.
• Coordinate unit readiness, moving services, furniture measurements, and placement assistance.
• Prepare and distribute move-in paperwork and resident folders to appropriate personnel.

Marketing & Outreach
• Organize and maintain marketing materials, sales collateral, and outreach packets.
• Participate in community networking events, local associations, and outreach initiatives to generate new leads.
• Leverage internet marketing tools (Facebook, Instagram, Hyly, email, community website) to drive traffic and interest.

Administrative & Reporting
• Prepare daily and weekly reports on tours, move-ins/move-outs, and available inventory.
• Assist with budget preparation for activities and manage expenses to budget.
• Complete corporate reporting requirements in a timely and accurate manner.

The hourly range for this position is $24.00 - $26.00.

Additional Compensation :

Many factors go into determining employee pay within the posted range including business requirements, prior experience, current skills and geographical location.

  • Corporate Positions : In addition to the base salary, this role may be eligible to participate in a quarterly or annual bonus program based on individual and company performance.

  • Onsite Property Positions : In addition to the base salary, this role may be eligible to participate in weekly, monthly, and/or quarterly bonus programs.

Robust Benefits Offered*:

  • Competitive Medical, Dental, Vision, and Disability & Life insurance benefits. Low (free basic) employee Medical costs for employee-only coverage; costs discounted after 3 and 5 years of service.

  • Generous Paid Time off. All new hires start with 15 days of vacation, 4 personal days, 10 sick days, and 11 paid holidays. Plus your birthday off after 1 year of service! Additional vacation accrued with tenure.

  • For onsite team members, onsite housing discount at Greystar-managed communities are available subject to discount and unit availability.

  • 6-Week Paid Sabbatical after 10 years of service (and every 5 years thereafter).

  • 401(k) with Company Match up to 6% of pay after 6 months of service.

  • Paid Parental Leave and lifetime Fertility Benefit reimbursement up to $10,000 (includes adoption or surrogacy).

  • Employee Assistance Program.

  • Critical Illness, Accident, Hospital Indemnity, Pet Insurance and Legal Plans.

  • Charitable giving program and benefits.

*Benefits offered for full-time employees. For Union and Prevailing Wage roles, compensation and benefits may vary from the listed information above due to Collective Bargaining Agreements and/or local governing authority.

Greystar will consider for employment qualified applicants with arrest and conviction records.

Important Notice: Greystar will never request your banking details or other sensitive personal information during the interview process. Greystar does not conduct any interviews via text or messaging, and all communication will come from official Greystar email addresses (@greystar.com). If you receive suspicious requests, please report them immediately to [email protected].

Posted 2026-01-23

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