Digital Marketing Analyst Location Herndon, VA : As a Digital Marketing Analyst, you will assist in the planning, execution and optimization of client accounts working closely with our Customer Success and Client Services Teams. The ideal candidate will have a passion for all things marketing and technology, be well-versed in concepts surrounding digital marketing, be tech-savvy and intuitive offering great ideas to reinforce our marketing campaigns, and you understand how 'digital presence' can become a strong asset to securing growing revenue.
This is a full-time, remote, salaried position headquartered in Herndon, VA. Candidate must reside in the Continental U.S., eastern and central time zones preferred.
Responsibilities:
Manage social media Pay-Per-Click (PPC) campaigns
Improve quality of SEM campaigns with improvement on reporting of defined overall company objectives
Monitor digital trends, emerging technologies, and risks
Regularly provide feedback and insights gained in support of business objectives
Develop web measurement strategies and reporting of key business metrics
Monitor campaign and website performance via analytic tools and provide feedback and actionable insights to business stakeholders
Create and maintain metrics and reports on marketing campaigns
Monitor campaign results, analyze key metrics and optimization results
Qualifications:
~ Bachelor's in Marketing, Business, Economics, Finance or related field, required
~ Experience in digital marketing or the automotive vertical desired
~1-2 years' experience with Google AdWords, a plus
~ Proficiency in Microsoft Office, required
~ Strong quantitative skills required to analyze and optimize campaign performance
~ Ability to work cross-functionally with client services teams to ensure coordinated messaging and maximized performance
~ Must be results driven, have obsessive attention to detail and be a team player
~ Passion for display and digital marketing.
~ Ability to think creatively and identify and resolve problems
~ Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere
~ Ability to clearly and effectively articulate successes and failures of digital campaigns to clients & account executives
~ High levels of integrity, autonomy, and self-motivation
~ Excellent analytical and organizational skill sets
~ Highly organized and detailed oriented
~ Ability to be flexible in a fast-paced and ever-changing environment
COMPENSATION Competitive compensation will be commensurate with experience. Participation in company benefit offerings includes medical, dental, vision, 401(k), paid vacation, wellness and more. This is a full-time, remote, salaried position headquartered in Herndon, VA.
NEXT STEPS If you are interested in this position and believe your experience is a perfect fit, please COMPLETE the online application. Please be sure to include a current resume along with your contact information. Incomplete submissions will not be considered. No phone calls, please.
ABOUT TEAM VELOCITY
Team Velocity is a full-service marketing agency serving the automotive industry, providing fully integrated marketing solutions to OEMs and dealerships nationwide. We are revolutionizing the automotive industry with cutting-edge technology to help dealers sell and service more cars. Made by dealers for dealers, Team Velocity's proprietary technology platform Apollo® analyzes consumer behavior to predict who will buy, what they will buy, and when they are ready to service. Apollo automates the entire communication process by delivering hyper-personalized campaigns across every touchpoint, maximizing ROI, and lifetime revenue.
Our vision is to serve our clients with a single technology platform that empowers them to execute intelligent marketing across every online and offline channel. We aim to deliver a frictionless consumer experience, from the initial engagement to a final transaction.
Our team members are hard-working and driven to achieve success for our clients and our unique culture promotes creativity, camaraderie, and success.