Roof Sales Manager

Sales Manager – Field Leadership (Roofing Sales / Door-to-Door)
Company: Rose Roofing and Restoration
Location: Richmond, VA
Employment Type: Full-Time (W2)
Department: Sales
Reports To: Executive Vice President of Sales

About Rose Roofing and Restoration

Rose Roofing and Restoration is one of the fastest-growing roofing organizations in the region, known for high-performance field operations, exceptional customer care, and elite team development. We specialize in helping homeowners restore and upgrade their homes through insurance-supported and retail roofing solutions.

Position Overview

The Sales Manager at Rose Roofing and Restoration is a field-driven leader responsible for onboarding, developing, and retaining SDRs. This role is 100% performance-focused, with an emphasis on strong field presence, team engagement, and ensuring SDRs ramp up and stay on track during their first 60 days.

Key Responsibilities

In-Field Leadership

• Be present in the field 5 days per week.

• Knock 200 doors per week and sign at least 8 jobs per month.

• Work side-by-side with SDRs daily on pitch, damage ID, inspections, and closing.

• Maintain team average of 6.5 signs per SDR per month.

• Demonstrate a strong “Mob & Knock Mentality.”

Team Management

• Two weekly performance and mindset meetings.

• Daily standups for goals, planning, and coaching.

• Quarterly team-building event.

• Monthly field and customer relations training.

Onboarding & SDR Retention

• Ensure SDRs knock 200 doors before testing.

• Ensure Fast Start milestones are achieved.

• Train SDRs on expectations, communication, and tools.

• Coach door approach, pitch, contract execution, and damage ID.

• Enforce 50 doors/day, 1 sign/day, and 24-hour communication policy.

• Ensure full setup with tools, apps, gear.

• Achieve 60% retention at 30 days and 50% at 60 days.

Performance Monitoring & Reporting

• Track signs, doors, attendance, engagement.

• Identify underperformance early and coach.

• Report team metrics to EVP of Sales.

• Ensure accountability for meetings and training.

Cross-Department Collaboration

• Partner with EVP of Sales, Training, Recruiting.

• Participate in weekly leadership meetings.

• Provide hiring feedback.

• Call SDRs prior to training for engagement.

Required Skills & Qualifications

• 3+ years field-based sales management.

• Door-to-door or outside sales success.

• Roofing or home services experience preferred.

• Strong leadership and coaching capability.

• Excellent communication and problem-solving.

• Ability to manage performance data.

• High work ethic and passion for team success.

Compensation

Base Salary + Personal Commission + Team Overrides:

• Base salary - $40,000 Annual

• Commission on personal signed jobs

• Team override compensation

• Monthly, quarterly, annual bonuses tied to team performance and retention

Benefits

Health Benefits:

• Medical, dental, vision, optional supplemental coverage

Additional:

• Leadership development

• Training programs

• Growth into Regional and VP roles

Performance Expectations

• Team Average: 6.5 signs per SDR/month

• Personal: 8+ signs/month

• Field: 40 hours/week

• 200 doors before test; Fast Start completion

• 60% retention at 30 days, 50% at 60 days

• 100% attendance at standups and training