Video & Digital Marketing Specialist

Job Description

Job Description

Video & Digital Marketing Specialist

Wall Residences is seeking a Video & Digital Marketing Specialist. This full time, entry-level position will join our Admissions & Marketing Team to help spread the word about the person-centered services the Wall companies offer throughout Virginia, using dynamic communication across multiple formats and platforms.

If you would like to employ your training and creativity supporting meaningful living for people with disabilities as part of a dynamic, growing, employee-owned company, we want to talk to you. You’ll manage and grow our existing social media presence on Facebook, Instagram, and LinkedIn, and establish an appropriate company presence on new channels, always keeping an eye on what’s new and what’s next. Harness the power of groups and fan engagement to share our content to wider audiences.

Track, measure, and analyze all initiatives to report on social media ROI.

You’ll be a key member of our marketing team, serving as primary video content creator, assisting with maintenance of company websites, overseeing the social media presence of Wall Residences and Wall Therapeutic Solutions, and other projects as needed.

The perfect candidate will:

• Be a forward-thinking, growth minded content creator.
• Be a natural storyteller with a heart for people.
• Have a talent for expressing ideas and concepts through both words and images.
• Have demonstrated ability to capture emotion through both still and moving images.
• Be committed to diversity and inclusion.
• Be a self-motivated team player with a healthy respect for deadlines.
• Understand the importance of protecting brand standards and have the skills to do so.

Required:

• Bachelor’s degree in advertising, marketing, communications, film, or a related field.
• Proficiency in Adobe Creative Suite (especially Premiere Pro and After Effects), Canva, website content management systems (Craft, WordPress), and Microsoft Office.
• Demonstrated ability to craft compelling videos, both short and long form.
• Knowledge of analytics, algorithms, and ability to report on ROI of digital campaigns.

Preferred:

• Internship or 1-2 years job experience preferred
• Experience creating animation for presentations/videos
• Google Ad Certified

Telecommuting position with flex time benefits and occasional travel within the state. Must be based in Virginia. Home office and internet access required. Computer equipment and phone provided.

Hiring is dependent upon excellent references, an active driver’s license with a good driving record, and a criminal background check with acceptable results.

Wall Residences is an employee-owned company that offers a positive work environment and a competitive benefits package including a company-sponsored health plan, a dental plan, a Health Savings Account (HSA’s), group and voluntary life insurance, a vision plan, company-paid short- and long-term disability coverage, a 401(k) plan, ESOP (Employee Stock Ownership Plan), an Employee Assistance Program (EAP), education assistance and wireless discounts with Verizon. Employees are also provided with generous time off and holiday schedules.

Wall Residences employees are mandated reporters of abuse and neglect for individuals with disabilities.

Wall Residences is an EOE/M/F/D/V employer and a Drug-Free Workplace

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