Sales Consultant (Richmond, VA)

North Star Seafood, LLC
Richmond, VA

JOB SUMMARY

This position carries out and achieves a sales plan assigned by the Sysco Specialty Meat Group (SSMG) company. This individual achieves maximum sales profitability, growth and account penetration with an assigned territory by effectively selling the company’s products. He/she promote, sell, secures orders from existing and prospective customers through a relationship approach. This role demonstrates products and services to existing/potential customers and assists them in selecting those best suited to their needs.

RESPONSIBILITIES

  • Establish, develop and maintain business relationships with current customers and prospective customers in the assigned territory to generate new business for the Sysco Specialty Meat Group's (SSMG) products and services.

  • Make in-person visits and presentations to existing and prospective customers.

  • Taking customer orders with SSMG goals in mind: sales and GP/Stop maximization.

  • Participate, review and oversee input of orders for customers via communication with inside sales partners.

  • React timely to customer problems and needs.

  • Review daily out of stocks, shortages, transportations issues and implement solutions quickly.

  • Review, analyze and react to daily/weekly sales and margin reports looking for improvement opportunities.

  • Keep abreast of product applications, technical services, market conditions, competitive activities, trends and who the other distributors/sales organizations are in your market.

  • Participate in Sysco Specialty Meat Group (SSMG) training and customer events. Participate in Sales meetings held by Sysco Sales leaders.

  • Develop a relationship with accounts payable (A/P) contact at every account.

  • Participate and coordinate communication between them and SSMG account receivable manager/representative.

  • Implement ”Ask Early and Often” to control days sales outstanding ( DSOs) and know signs to know when to say “No Ship or Cash on Delivery (COD)”.

  • Update bid files, customer profiles, and customer call sheets to ensure proper pricing and accuracy of needed items-thus reducing costly credits and returns.

QUALIFICATIONS
Education

  • High School diploma

  • Preferred: 4-year degree in culinary arts, business, marketing, agriculture/animal science or related studies

Experience

  • 2-year prior food service and/or sales background strongly preferred.


Professional Skills

  • Deep expertise of meat and seafood category or restaurant/culinary background with a shown capacity to quickly learn and apply new knowledge.

  • Consultative sales ability.

  • Must be self –motivated and accountable for time management without constant supervisor direction.

  • Exhibit strong customer relations skills and a sense of urgency in meeting customer needs.

  • Basic computer skills and proficiency with MS Outlook.


DECISION-MAKING AUTHORITY
Most important decisions made fully independently:

  • Approach to building relationships with customers/stakeholders.

  • Time and customer management.

  • Customer pricing.

  • Self-motivation.

Most important decisions made with review and approval of other individuals or supervisors (include the reviews/approvals required):

  • Sales strategy.

  • Contract pricing and customer pricing.

  • Authorizing credits and returns.


ORGANIZATIONAL REPORTING
Supervisor Title

  • Sales VP, Director, or Manager

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Posted 2025-09-16

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