Vice President of Experience

This is a role for a strategic thinker, a leader of leaders, and someone energized by community impact.

Job Description

Lead With Purpose. Inspire Community. Shape the Y Experience.

At the YMCA of Greater Richmond, everything we do centers on one bold mission: To put Christian principles into practice through programs that build healthy spirit, mind, and body for all.

We're more than a gym. More than programs. We are a movement dedicated to strengthening community, where every person, regardless of age, income, or background, can learn, grow, and thrive.

And now, we're looking for a visionary leader and strategic thinker to help us elevate that impact even further.

As the Vice President of Experience, you will shape the heartbeat of our association, leading strategic operations, inspiring innovative programming, and guiding branch leadership to deliver meaningful, unforgettable experiences.

Your work will directly influence how members feel when they walk through our doors: welcomed, supported, inspired, and part of something bigger.

This is a role for a strategic thinker, a leader of leaders, and someone energized by community impact.

Qualifications

You're a leader who thrives at the intersection of mission and strategy. You understand how operations fuel impact-and how people fuel everything.

We're Looking For Someone With

• A bachelor's degree (required).
• 7+ years of leadership experience in facility operations.
• Strong communication skills and the ability to build authentic relationships.
• Proven expertise in budget development, financial analysis, and strategic planning.
• A heart for service-and a commitment to the mission and values of the YMCA.
• A collaborative mindset with the ability to build bridges across the community.

Essential Functions

What You Will Lead & Influence

Elevate the Member Journey

Champion a culture of inclusion, engagement, and belonging.

Drive association-wide strategies to grow membership and improve retention.

Lead wellness and program initiatives that keep members connected and motivated.

Drive Operational Excellence

Ensure high-quality, mission-aligned programs across all assigned branches.

Create and roll out "best practices" that streamline operations and enhance the member experience.

Collaborate with subject-matter experts to maximize efficiency and innovation.

Develop & Inspire People

Supervise, mentor, and hold accountable Executive Directors in assigned branches.

Build strong leaders and a robust bench, strengthening our future.

Foster a culture of constant learning, collaboration, and excellence.

Lead Strategically

Develop and manage budgets with accuracy and transparency.

Serve as an integral voice on our enterprise leadership team.

Your Impact: The End Result

With your leadership, the YMCA of Greater Richmond will continue to grow, unify, and excel, becoming known across the region as a best-in-class organization for: Member experience, Program quality, and Community impact.

The Vice President of Experience is not just a title-it's a legacy of shaping lives, building leaders, and strengthening the community for generations to come.