Director of Development & Marketing

Job Title : Director of Development & Marketing
Reports to : President/CEO
FLSA Status : Exempt, Full-Time
Position Summary:
Director of Development & Marketing will develop and execute strategies to raise money and awareness for The Planning Council , blending promotional skills with donor cultivation; plan campaigns (digital, events, grants), manage donor relationships, create compelling content (storytelling, social media), and analyze results to meet financial targets. It's a strategic role that requires strong communication, project management, and digital marketing savvy to secure resources and drive mission impact.
This position will maintain the workflow and work culture for the team and board. This position is the lynchpin for all things in organizational strategic planning, fund and program development, and communications. At The Planning Council, we believe our team is the best asset we have, and Director of Development & Marketing ensures that the organization remains relevant—while amplifying this message internally and externally—is essential to our continued success.
Additionally, a critical component is working in partnership with the CEO, managing the internal and external relationships and projects and assisting in launching and driving the strategic planning and fund development growth of the organization. The Director of Development & Marketing is both an in-house and an outward facing position representing The Planning Council within the greater community and all media outlets, traditional & through social media.

About this Role:
The Director of Development & Marketing supports the full range of activities led by the President/CEO, serving as a key partner in driving internal effectiveness and cohesion. This role administers the organization’s employee engagement strategy and oversees all aspects from organizing all internal trainings and team gatherings, fostering a connected and continuously developing workplace culture. This position requires strong organizational skills, critical thinking, and the ability to anticipate next steps. Regular communication and updates to the CEO creates a productive partnership and are critical to success in the position.

Essential Functions:

1. FUND AND PROGRAM DEVELOPMENT

1. Manage fund development administrative responsibilities such as cultivating major and individual donors, managing the NAP Tax Credits, data analytics and demographic data collection/management.
2. Search for and apply to all relevant grant opportunities for program needs, events and/or program sponsorships.
3. Strategically develop annual fundraising plans, set goals, and identify new funding opportunities.
4. In concert with the CEO, orchestrate a successful annual fundraiser to feed the innovation fund so TPC has revenue to use when creating new start-up programs addressing community needs.
5. Engage in developing the launch of innovative programs with others and determining extent of engagement case by case.

1. COMMUNICATIONS

1. Maintain the organization website, social media presence (minimally LinkedIn and Facebook) to remain relevant and constant in the minds of our growing diverse audiences.
2. Design and manage a TPC newsletter with a cadence that makes the most sense; quarterly, three times/year. Teach the public who we are. Grow the list of recipients as an ongoing task to broaden our reach to a diverse audience.
3. Engage with the in-house and remote teams so to operate as one with ample communications and opportunities for connections.
4. Find opportunities for staff to put their best face forward in representing TPC publicly, such as podcasts, interviews, newspaper articles, applying for/winning awards, presenters at conferences.

1. LEADERSHIP ROLE

1. Assist with in-house trainings, professional development, retreats, and team gatherings.
2. Monitor and guide the management of Strategic Plan for all personnel engaged to attain a successful outcome.
3. Manage required multi-state and federal documents for fund raising and nonprofit status.
4. TPC liaison to many of our external partners.
5. Work in collaboration with program staff and leadership teams to align efforts to bridge the gap between telling the organization's story (marketing) and funding that story (fundraising), ensuring financial sustainability to deliver on the mission.

Added Necessary Abilities:

• Strong interpersonal and organizational abilities, writing and editing skills , and media relations experience.
• Strong project management skills, as well as keen sense of attention to detail.
• Demonstrated sense of urgency and ability to manage multiple priorities simultaneously.
• Demonstrated ability to build and maintain relationships with internal team and business partners across all levels of the organization.
• Strong ability to work independently and use proper judgement in a business setting.
• Excellent listening skills with strength in keeping confidences.
• Excellent verbal and presentation skills that convey trust and credibility.
• Capable of facilitating engaging and interactive live training sessions , as needed.

Education and/or Experience:

• Required : Bachelor’s degree in Marketing, Communications, Business or related Field.
• Possess or work toward obtaining CFRE certifications.
• Experience in providing exemplary customer service, working in an orderly style to reduce chaos, d emonstrating ability to manage multiple tasks simultaneously, possessing the ability to coordinate projects, activities, and keep/meet deadlines and budget.
• Familiarity working in a nonprofit preferred.
• Must have s trong computer skills Microsoft Office Suite, data entry, database management, and reporting.

Qualifications:

• Demonstrates dependability, reliability, and flexibility.
• Leads with a willingness to meet program goals and objectives.
• Driven with detailed organization and ability to anticipate next steps.
• A curiosity to forge new paths and innovate the team in doing so.
• Demonstrates ability to relate well to individuals of diverse racial, ethnic, religious, and socioeconomic backgrounds and of varying abilities.

Working Conditions:

• Prolonged periods sitting at a desk and working on a computer.
• This position occasionally requires local and regional travel with exposure to outdoor elements.
• Some evening and weekend hours may be required.

The Planning Council Mission Statement
We identify community needs, connect people with solutions, and improve lives.