Marketing & Social Media Specialist

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Job Summary We are seeking a creative and detail-oriented Social Media Specialist to join our dynamic marketing team. The ideal candidate will be responsible for developing and implementing effective social media strategies that enhance our brand presence, engage our audience, and drive traffic to our platforms. This role requires a strong understanding of social media trends, graphic design skills, and the ability to manage relationships with various stakeholders.

Responsibilities

• Develop and execute social media marketing strategies across multiple platforms, including Facebook, Instagram, Twitter, and LinkedIn.
• Create visually appealing graphics and content using Adobe Creative Suite, particularly Adobe Illustrator.
• Manage social media accounts using tools like Hootsuite to schedule posts, monitor engagement, and analyze performance metrics.
• Collaborate with the public relations team to ensure consistent messaging across all channels.
• Engage with followers and respond to comments and messages in a timely manner to foster community relationships.
• Conduct SEO research to optimize content for search engines and improve visibility online.
• Stay updated on industry trends and best practices in social media management to continually enhance our strategy.

Requirements

• Proven experience in social media marketing or management with a strong portfolio showcasing previous work.
• Proficiency in graphic design software such as Adobe Illustrator and other tools within the Adobe Creative Suite.
• Familiarity with social media management platforms like Hootsuite or similar tools.
• Strong relationship management skills with the ability to communicate effectively across various teams.
• Knowledge of SEO principles and how they apply to social media content.
• A passion for staying current with digital marketing trends and emerging technologies.

If you are a motivated individual with a flair for creativity and a passion for social media, we encourage you to apply for this exciting opportunity!

Job Types: Full-time, Part-time, Contract

Pay: $35.00 - $38.00 per hour

Expected hours: 20 - 30 per week

Benefits:

• Dental insurance
• Employee discount
• Health insurance
• Vision insurance

Schedule:

• 4 hour shift
• 8 hour shift
• Day shift
• Holidays
• Monday to Friday
• Weekends as needed

Education:

• Bachelor's (Preferred)

Experience:

• Social media marketing: 3 years (Required)

Ability to Commute:

• Falls Church, VA 22046 (Required)

Ability to Relocate:

• Falls Church, VA 22046: Relocate before starting work (Required)

Work Location: In person